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Beijing Hyundai all attack

Recently, Beijing Hyundai launched a car purchase discount for a number of its fuel vehicles, involving Hyundai Elantra, Hyundai Kusto, Hyundai ix35 Musa and other models. According to the poster, the price of the Hyundai Elantra starts at 75,800 yuan, the Hyundai ix35 Musa starts at 99,800 yuan, the fifth-generation Tucson L starts at 134,800 yuan, the fourth-generation Shengda Traveler starts at 166,000 yuan, and the Hyundai Kustu starts at 148,000 yuan.

With BYD's slogan "electricity is lower than gas" in February and the start of the price competition, more and more brands are choosing to adjust the price of their models to consolidate market share. As the main joint venture company of Hyundai Motor in China, Beijing Hyundai has not performed well in the domestic market in recent years, so joining the "price war" is undoubtedly an important means to stop the decline in sales and increase its presence.

In the current product lineup of Beijing Hyundai, Hyundai Elantra is the main sales product, and its sales performance has been in the first echelon of compact cars for a long time. From the perspective of the product itself, the Hyundai Elantra currently on sale offers a regular version and the N Line Sport version appearance for consumers to choose, with a body length of 4725(4720)/ width of 1810/1415 mm and a wheelbase of 2720 mm.

In terms of power, the Hyundai Elantra has 1.5L and 1.4T power options, of which the 1.5L naturally aspirated engine has a maximum power of 84.5 kW and a peak torque of 143.9 n · m, which is matched by a CVT transmission; The 1.4T turbocharged engine is matched with a 7-speed dry dual-clutch transmission, with a maximum engine power of 103 kW and a peak torque of 211 nm. In addition, the car uses a combination of front McPherson independent suspension and rear torsion beam non-independent suspension.

It is worth mentioning that the official poster does not appear in the Hyundai Sonata discount information, because the new Hyundai Sonata will be officially launched on March 26. As the latest work of the brand, the new modern Sonata has been fully updated from the inside out, and has two sets of power combinations of 1.5T+8AT and 2.0T+8AT. With reference to the pre-sale price (the pre-sale price of 1.5T models starts from 150,000 yuan, and the pre-sale price of 2.0T models starts from 170,000 yuan), the final starting price of the new Hyundai Sonata should be reduced to a certain extent compared with the current model.

In addition, as a medium-sized SUV owned by Beijing Hyundai, Hyundai Shengda will also complete the upgrade within this year. According to previously exposed information, the new fifth-generation Shengda is expected to be officially listed in August, but the specific date needs to be officially announced by Beijing Hyundai.


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